Empathy for Itch

The “Empathy for Itch” campaign by the Canadian Academy of Veterinary Dermatology (CAVD) helps pet parents understand when their pet’s itching is more than just a nuisance. Through videos, tools, and podcasts, it highlights early signs of skin conditions and the importance of seeking veterinary intervention. By recognizing the signs sooner, pet owners can take action to ensure their pets get the relief they need for a happier, healthier life.